3 min read
Making Your Restaurant Website Work for Everyone: A Simple Guide to WCAG
Ever tried to order food online with a broken finger? Or squinted at a menu in dim lighting? Now imagine
Last week, wrapped up. All beef, no filler.
Get the Saturday morning newsletter that packages everything you need to know about food service, hospitality and investing that happened last week. Stay informed and entertained for free.
An Ode to Start-Ups
Friends of Branded!
Happy Saturday and I hope you had a great week.
I’ve written recently that nothing is
3 min read
Why Every Serious Restaurant Operator and Executive Is Going to Chicago in May
Running a successful restaurant in 2025? It’s never been tougher. Costs are up. Competition is fierce. Guest preferences are
2 min read
Success Is Not a Destination That You Stumble Upon—It's a Structure You Intentionally Build
Success isn’t a lucky break. It’s not an accident. It’s not something you find—it’s something
2 min read
The Scarcity Effect: Why “Only a Few Left!” is the Secret Ingredient to a Craveable Guest Experience
Let’s talk about one of the most seductive forces in human behavior: scarcity.
You’ve seen it. You’ve
2 min read
AI and Marketing: Reaching the Right Customers, at the Right Time
Bi-line: Michael L. Atkinson: ResTech Entrepreneur, Investor, and Co-founder of ARI Venture Studio | @michaelatkinson | michael@arivs.ai
Welcome to '
The White Lotus
Friends of Branded!
Happy Saturday and I hope you had a great week.
A combination of the recording of a
4 min read
How to Be Strategic, Not another Statistic
The Restaurant Industry suffers from a failure rate as high as 80%. Here's how 3 strategic concepts can
3 min read
Tipping Points: What Drives Diners to be More Generous
Tipping. It's the little social contract that lives at the end of every restaurant meal, and yet—spoiler
2 min read
The Secret to Closing More Deals: Give More Than You Get
Closing a deal isn’t about pressure, persuasion, or pushing someone into buying something they don’t need. That kind
1 min read
The AI-Powered Kitchen: Automation and Innovation
Welcome back! Today, let’s step into the future of the kitchen. Naturally, AI is transforming culinary operations, from automated
3 min read
Why Your LinkedIn Metrics Never Seem to Match Up (And Why That's OK)
Have you ever pulled a LinkedIn analytics report, only to compare it with individual post metrics and think, "Wait,