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Editions

April 2024

Apr 13

Draft Day

Friends of Branded! Happy Saturday and I hope everyone had a great week. This week was a uniquely strong one for Branded and I dare say for the hospitality technology market. Readers of the H^2 are fully aware that Branded subscribes to the theory that “best-in-suite” will beat “best-in-class”

April 2024

Apr 12

Why You Should Be Thankful For Negative Feedback

By harnessing the power of real-time reviews with Marqii and guest feedback through Ovation, Handcraft Burgers and Brew turned salt into satisfaction. Find out how these tools are not just game-changers but essential lifelines for restaurants navigating today's competitive dining landscape.

April 2024

Apr 06

Dead or Alive, You're Coming with Me!

Friends of Branded! Happy Saturday and I hope everyone had a great week. Everyone knows at least some variation of the verse, “if you want to make God laugh, tell him about your plans.” I’m going to credit Woody Allen with this quote, but a simple Google search will

April 2024

Apr 05

Do you put emojis in email subject lines?

The 2024 Digital Restaurant Association (DRA) Restaurant Marketing Summit, Powered by Branded is coming back for a FREE 1 day encore. Get all the tips, tricks, and tactics you need to shortcut and speed up the marketing process.

April 2024

Apr 05

"Unlock Explosive Growth: Launch Your Tech Referral Program in Just 3 Months!"

Learn the secrets to skyrocketing your restaurant technology sales with a dynamic referral program, expertly crafted to boost client engagement and multiply your customer base in a matter of months.

March 2024

Mar 30

The Triple D

Friends of Branded! Happy Saturday and I hope everyone had a great week. The importance and criticality of embracing the “Triple D” is what’s been on my mind this week and I’m sharing right out of the gate the theme for this week’s Top of the Fold

March 2024

Mar 29

BIGGEST TAKEAWAYS: Restaurant Franchising and Innovation Summit

RFIS was an intimate show with very focused conversations filled with forward thinking topics from people who are in a growth mindset. Here are my key takeaways...

March 2024

Mar 29

Mastering B2B Lead Generation: Elevate Your Sales with Engaging Live Webinars

Unlock the secrets to captivating your audience and boosting your B2B leads with our comprehensive guide to hosting successful live webinars.

March 2024

Mar 23

Superhero Saturation

Friends of Branded! Happy Saturday and I hope everyone had a great week. My daughter loves superheroes! She believes (with high conviction) that Superman is the most powerful above all the others, but her favorites are Spiderman, Captain America, and the Incredible Hulk (she loves the color green, just like

March 2024

Mar 22

Unlock Sales Success: Navigating Economic Uncertainty with Creative Deal Structuring

In times of economic pinch, crafting clever deal structures isn’t just smart—it’s essential. Discover how to keep those contracts coming, even when budgets tighten.

March 2024

Mar 22

BIGGEST TAKEAWAYS: Bar & Restaurant Expo / International Pizza Expo

Both the International Pizza Expo and the Bar and Restaurant Expo just concluded in Las Vegas, NV. Why am I sharing about both together? They happen at the same time in the same convention center and many people attend both.

March 2024

Mar 16

Speed Kills

Friends of Branded! Happy Saturday and I hope everyone had a great week. Last week, after moving my explanation for the theme for the Top of the Fold to the beginning of the section, I witnessed enthusiastic embracement, so I figured I’d try to run that play again. The

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