Seth Temko

Where do you turn when everyone turns to you for answers? If you crave a splash of insight to accompany your morning brew, join me in exploring the go-to-market tactics of a true hospitality heavyweight.

Embarking on the journey of starting a company or introducing a new product without a well-crafted go-to-market plan is akin to stumbling in the dark – a risky venture that often leads to unforeseen pitfalls.

Entrepreneurs and other business leaders often underestimate the time and effort required to bring their ideas to fruition. This can be a ‘trap’.

Our lives are full of puzzle pieces with our triumphs large and flashy, but it’s the smaller pieces of failure that create the rich tapestry of our true success. It’s time to learn to love failure.

When your sales channels include selling your products and/or services through partner companies, signing the partnership agreement may seem like the finish line. In reality, it’s the start of your marathon. Want the trophy? Consider these steps to get you there.

You will encounter roadblocks, impasses, struggles, and challenges in your personal and professional life. Is your network of contacts who could possibly help you fresh enough that you would feel comfortable reaching out for help?

One of the exercises that may be helpful for you, your team, and perhaps your entire company as you do your year-end assessments and approach your planning and goal setting for the coming year, is to pause and understand the psychology of doing something new.

Even though it can be a difficult, uphill pursuit to get your customers to agree to serve as a reference, the reward in the end is worth it!

Are you exclaiming “I’m so great” to the beat of your own drumming?