What Happens When Smart Machines Meet Messy Humans

(A Book Review of Sol Rashidi's: Your AI Survival Guide)

The End of Food Apps as Gatekeepers

How the apps that once helped us choose are quietly becoming the systems that decide for us.

Book Review: Be Yourself at Work by Claude Silver; Your Job Isn’t That Hard, Pretending Is

A closer look at why showing up as yourself feels risky, and why pretending costs more.

Sol Rashidi and the AI Conversation We Actually Needed:

A Front Row Seat to the Future

The Algorithm Is Designing the Menu

How delivery apps, reviews, and social media reshape what restaurants cook.

The Five Lies Hospitality Tech Founders Keep Telling Themselves

(And Why They’re Probably Screwing Everything Up)

You Can’t Survey Your Way to Devotion: A Review of Engagement That Rocks

Great engagement lights the way to real devotion and "ride or die" brand fans

Book Review: Mach-10 PM by Jason Riggs ~ The Fast Track to AI-Enhanced Product Leadership

How Jason Riggs AI Wisdom is Elevating Product Management and Shaping Audivi AI

Quiet Killers A Book by Joseph Szala

A review for anyone who suspects their restaurant brand is haunted but refuses to call a priest

What Culture Learns to Chase

There are many books about culture. Most of them treat culture like a fragile heirloom fern. Water it occasionally. Compliment it publicly. Never ask why it smells faintly of decay or why no one wants to sit near it anymoreBy: Michael Beck

Drive Thru AI Has Grown Up

Why Inc Tank GTM Backed Audivi and Why the Market Is Done PretendingBy: Michael Beck & Inckey

The "Shining" Space Between Finishing and Beginning

A completely unofficial and slightly unhinged guide to the awkward pause

The Almost-Accidental Art of Building Your Own AI

A homegrown ten-GPU lab just showed that the next era of AI won’t be rented from the cloud but built by the curious.

The Day the Kitchen Revealed Its Secret Language

The legend of John Henry and the AI Steam Drill

How Not to Drop Dead Competing With a Machine That Doesn’t Even Sweat

Launch Like a Band, Not a Brand

Because in Hospitality & Retail tech, nobody ever got inspired by a PowerPoint encore.

Look for the Helpers

An Entrepreneur’s Secret Weapon Against Loneliness

When Your To-Do List Becomes Your Only Love Language

Important Lessons from a Fellow Builder: By Michael Beck

Gen Z Dollars: Welcome to the Circus, Now Pay at the Door

Bi-line: Michael Beck: GTM Sales Strategist, Pattern Interrupter, Neuro-Spicy Creative CEO & Founder of Inc Tank GTM | CEO & Chairman of the Back to Blue FoundationGulf War Veteran & Host of the ChatGTM Podcast E: [email protected] | W: inctankgtm.com